Clinical aspects

The Consilium Service: A unique consulting service on infectious disease

Key facts

In cooperation with a total of approx. 300 leading experts (including nearly 90 hospital specialists) InfectoPharm answers the questions (product and non product related) of retail and hospital physicians on the phone or in a written manner. The service is promotion free. Combined with its swiftness and very practice oriented content it gains a high recognition within the target groups.

Direct Marketing program

InfectoPharm Direct Marketing Program is tightly linked with the Consilium Service and ensures at least 12 contacts/year to target group physicians. The program consists in 3 content blocks:

• A publication of the most interesting questions and answers treated by the Consilium is sent 4 times a year to the physicians
• Journals created exclusively by InfectoPharm in cooperation with key opinion leaders are issued periodically and provided to the target groups
• Recent product related information issued in scientific literature is reviewed by our scientific product managers and provided to physicians via mailing.

Sales team of Key account managers

Since 2007 InfectoPharm key account managers are in contact with key opinion leaders and decision makers in hospitals with more than 600 beds.

All key account managers have a long experience in the hospital care business and are continually trained intensively on complex medicinal matters. They have a key role in following marketing activities:

• Organization of 4 annual satellite symposia about difficult to treat infections.
• Attendance at approx. 50 scientific congresses related exhibitions annually.
• Organization and performance of nearly 40 annual local scientific lectures.